Clayrton's, a family-run company founded in Roubaix in 1968, specializing in packaging and decoration accessories for florists, has expanded its activity to festive decoration, gift wrapping and shops. Since 2007, Clayrton's has been committed to an environmental, social and societal approach. As its small florist customers are often struggling to compete with the competition, Clayrton's developed an Environmentally Responsible Label for florists in 2012.
COM_NEOBESTPRACTICES_ITEM_INNOVATION_REV3
CLAYRTON'S created an environmentally responsible label to encourage florists to initiate a sustainable development approach
6. Clients and consumers
Instruction
Transmitter